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It’s official—Nike launches Project Amplify, the world’s first motorized sneakers that help you move with less effort

by Beatriz Anillo
November 21, 2025
It's official—Nike launches Project Amplify, the world's first motorized sneakers that help you move with less effort

It's official—Nike launches Project Amplify, the world's first motorized sneakers that help you move with less effort

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Nike, together with Project Family, has launched a new project with Dephy that will mark a turning point. Nike Sport Research Lab presents sneakers with a sports motor that feature a sports exoskeleton that revolutionizes the field of biomechanics. Michael Donaghu has followed the design of this smart footwear that is committed to sports innovation. Read on to find out more.

A new stape into the future

Nike has taken a audacious step into the future with Project Amplify, the world’s first motor-powered footwear system made for those who love to move. Created with robotics partner Dephy, the design combines a carbon-plated running shoe with a motorized cuff and drive belt that connectes a gentle push to every ride.

In contrast to performance tech built for professionals, Project Amplify is thought for everyday movers such as runners, walkers and commuters. It is perfect anyone who wants to go a little faster and a little farther with  not as much effort. Think of it like the running world’s perception of an e-bike. It makes movement easier, smoother and more fun for all.

Project Amplify: how it works

At the middle of Project Amplify is a small but powerful motor. It links to a rechargeable cuff that rolls up in comfort around your calf. The cuff connects to a carbon plate at the interior of the shoe. All together, they suggests natural assistance with every single step.

Examining in the Nike Sport Research Lab has been widespread. More than 400 athletes have taken over 2.4 million steps in the course of trials. According to examiners, the system makes uphill running sensation like flat ground. Some even explained that it aided them go from a 12-minute mile to a 10-minute mile with less effort.

Because of this, Nike explains that Project Amplify isn’t about winning. The company’s is centered on making movement with no problem and more approachable for a wider range of people. Even if someone is not related to the running world or wants to fit more walking into daily life, the technology is thought to offer gentle help without taking over the effort.

Modernization made for everyone

Nike’s VP of Emerging Sport and Innovation Michael Donaghu detailed the idea behind Project Amplify as this, “What if we could help athletes move faster and farther with less energy and a lot more fun?”

That topic inspired years of analysis and collaboration among Nike and Dephy. All along, they combined robotics, biomechanics and motion algorithms to make a powered shoe that feels perfectly to wear.

In the same way e-bikes changed cycling, Project Amplify could do the same for running and walking. Its intention is to help people be active more usual and enjoy movement in new ways. Through this perspective , Nike is proving how innovation can make fitness more accessible to everyone.

What this means for you

Imagine finishing a run with energy to spare. Think about walking an extra mile without feeling any problem. Project Amplify makes that real. Its gentle mechanical help feels like an extra set of calf muscles that assitance your natural stride.

For not professional runners, this implies more miles with less strain. For commuters, it would be able to make daily travel faster and more efficient. In general, it gives you the power to enjoy movement again. The intention is not to do less. The aim is to get more from every step.

Kurt’s important takeaways

With Project Amplify, Nike is combinating art, science and sport to modify how movement feels. This recent technology aims to improve natural motion rather than replace it. As testing moves forward, one thing is obvius: Project Amplify could totally change how we think about running, walking and human performance.

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